At SHE-com, we're on a mission to help powerhouse women build and grow ecommerce brands that create freedom, choice, and a life they truly love.
Running a product-based business can feel like juggling a hundred things at once. From marketing to logistics to customer service, it's easy to feel overwhelmed and alone. That's where we come in.
We simplify the chaos with proven strategies, expert coaching and the latest AI tools, whether you're just getting started or already running a multi-million dollar brand. We help you work smarter, not longer.
But we don't stop at tactics. We've built an inspiring, no‑judgement community of like-minded women who understand the highs, lows, and everything in between.
Let’s do this together.
Events. Awards. Campaigns. Wherever women in ecom are showing up, so are we.
Real rooms. Real women. Real momentum. Come find your people at our next event.
- Lou Rice, Strapsicle
- Laura, Hackerlily
Join thousands of women who have scaled their brands in our flagship program ACADEMY+.
At SHE-com, we’ve purposefully curated a powerhouse team of coaches who’ve built their own brands from the ground up. They get the rollercoaster. When change hits, they help you pivot with clarity, confidence, and strategy that actually works.
“SHE scaled her swimwear brand to $50M+ in annual sales by mastering wholesale, community and connection”
“SHE made a splash on Shark Tank and built a 700K-strong community by turning a simple idea into a global sales success”
“SHE cracked $2M in sales with zero ad spend, and shows founders how to turn organic traffic into serious revenue”
“She founded CMY Cubes, made over $1 million in her first year and has over 35 million views on TikTok”
No fluff. No theory. Real frameworks across every discipline that moves your business forward, this week.
AI & Automation
Branding & Creative
Meta Ads
Social
Google Ads
Email & SMS
CRO
Profitability
Scaling
Customer Experience
Sales Channels
PR
Strategy
Expansion
Mindset
Supply Chain
Sales Channels
Email & SMS
Supply Chain
Mindset
Everyone is talking about AI. Not everyone knows what to actually do with it. We do. SHE-com is where women in ecommerce learn to put AI to work in their brand. Real tools, real workflows, real time back in your week.
Our experts don’t teach AI from a textbook. They run it inside their own brands, then show you exactly what’s working right now.
Our experts don’t teach AI from a textbook. They run it inside their own brands, then show you exactly what’s working right now.
We’ve built our own AI assistants to help you write, plan and sell faster. Yours to use inside the community.
Free to try, right here. Pick one, ask it anything about your brand, and see what it can do.
We support women in ecommerce businesses at every step of their growth.
Let us show you the exact steps you need to research your idea, create your business, launch with a bang and start selling! Recommended for start-ups or new businesses selling under $1k per month.
Work with a group of expert ecommerce coaches who will show you exactly how to grow your online brand without over-complicating the process. Perfect if you’re selling from $1-$100k per month.
A program designed to help you scale to the high multi-millions. Circle provides tailored strategies to solve high-level challenges like market expansion, optimising operations, building leadership teams, and maximising profitability.
Hundreds of our most trusted partners, with SHE-com coommunity only offers
Book a FREE Growth Chat with our team.
We’ll review your current numbers, identify the biggest constraint holding you back, and help you see your smartest next growth move.
We’ll also walk you through how our coaching programs are structured, what we expect from members inside SHE-com, and decide together whether your business is ready for ongoing support.
Note, one per person and for a limited time.
Be part of the growing community of founders achieving exceptional results.
- Lisa M, Little Paw flushes
- Kristin R, Haven Prints
- Tara M, Eir Women
- Tracy M, Gypsea Loop
- Jayne P, Monti & Me
- Sarah S, Fan Friends
- Petrea G, Bridie and Lace
WITH LISA JONES AND GABI SAPER
Expect real conversations, fresh perspectives, business insights, and the women everyone will be talking about. New season launching soon.
SHE-TALKS is the raw, real, and ridiculously useful podcast for female founders. Hosted by Lisa Jones, it delivers unfiltered conversations, hard-won lessons, and the no one tells you this moments — with plenty of laughs along the way.
You don't have to figure it out on your own. Join thousands of women who've found their people, their strategy, and their next level, right here at SHE-com.
The $0 Growth Strategy Most Brands Ignore
A full day of real strategy for women in ecommerce. This year's focus: supply chain resilience. Proudly supported by Omnisend.
The night we celebrate the women shaping ecommerce in Australia. Get dressed up. You've earned it.
An evening for the women building bold brands. Connect over drinks after a big day on the expo floor.
Two days at Australia's biggest online retail event. Come find us at ICC Sydney, Darling Harbour.
Your Website Might Be Killing Your Sales. Lets Fix That
Register your interest and be the first to hear about future SHE-com events and experiences.
