We are trying to change the perception of the humble gumboot. We have combined the technical elements & materials of a high performance rain boot, with a classic ankle boot silhouette & our own unique colour waves.

We are mostly known for our colourful bobbi boots – we also sell clogs, taller gumboots, socks & care kits.

90% of our business is online, with 10% of our sales to independent wholesalers.