We offer functional, comfortable and stylish apparel for dogs. Our designs put your dog’s comfort first and involve no doggy gymnastics to get them on and off – this is especially important for dogs who are older or have arthritis. Although my background is in fashion – this is not fashion for dogs! We offer practical solutions – coats to keep your dog dry and warm that they can move freely in. But of course they look stylish!
The product we have entered is our best selling Winterproof Puffer Jacket – which has gone viral in 3 reels on Instagram with over 17.6M views. We designed this jacket to offer a warm outdoor coat with maximum coverage and comfort. The fabric and inner wadding is 100% recycled poly and although warm, is lightweight enough to allow your dog complete freedom of movement. The leg holes are elasicised and bound in a cotton jersey to there is no chaffing and the collar is also elasticised for comfort and fit. As with all our jackets – it is designed for your dog to step in and out of easily. No manipulating joints to get legs in or uncomfortable pulling over the head. This design also means we provide the maximum coverage through the chest and tummy to keep your dog warm – no velcro straps with gaping cold areas! This jacket is also fully reversible with a 2-way zip – giving you 2 great looks in one coat. In previous years we have done 2 solid colours, but this year we added a fun print. Our puffer is machine washable at 30 degrees and very quick drying – which is very important when you are walking your dog daily! In between washes it is very easily wiped down with a damp cloth.