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E-COMMERCE UNCOMPLICATED

A podcast where Lisa breaks down all the complicated topics in e-commerce and presents them in simple, no fluff strategies!

Tune in now:

Step by step strategies to sell more online

Hotseat interviews with other women nailing their brand growth

Real talk about overwhelm, imposter syndrome, adrenal fatigue and the mousewheel!

Help to understand where you should spend your precious time and dollars

Mental health support through this journey

A Top 10 podcast

in Entrepreneurship Australia on Apple

A Top 100 podcast

in Business Australia for Apple

5 star reviews

5/5

E-COMMERCE UNCOMPLICATED

List of the Latest Episodes

The Podcast

Ep 23 – To TikTok…or not

TikTok for eCommerce has enormous prospects for brands to build their social presence and capture new audiences.

In this episode, Lisa discusses a few ideas you can try to break into TikTok marketing.

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The Podcast

Ep22 – Trade expos – how to set up for success

To maximise profits, many product brands are looking for ways to grow their wholesale sales, and one of the fastest and best ways to do it is via trade expos.

In today’s episode, Lisa talks about her experience at the recent Reed Gift Fair in Melbourne, where she exhibited her brand Aussie Man Hands, and was also a keynote speaker.

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The Podcast

EP:17 – 5 Strategies To Get Off The Mousewheel

Join us in this episode of E-commerce Uncomplicated where Lisa discusses a few strategies you can use to get yourself off the mousewheel – that is, help clear away the exhaustion and fatigue so many women in business face when there’s too much on the to-do lis

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The Podcast

EP:16 – Setting Your Criteria For Being In Business

Many women I speak to with e-commerce brands have ended up in their business somewhat accidentally – it might’ve been something that came about after having kids and wanting to spend time at home with them, or it could’ve come about as your 9-5 job changed or ended.

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The Podcast

EP:15 – 5 Ways To Improve Your Email Marketing

Did you know around 30% of your revenue should be generated via email marketing? If your emails aren’t generating sales for your business, you’re missing out – big time! In fact, without a solid email marketing strategy, it will be difficult for your business to grow and reach its full potential. Email marketing holds everything together.

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The Podcast

EP:14 – How to Make Your Website Trustworthy

Trust – specifically, how to make your website look trustworthy – is one of the most important things an online business can aspire to.

In e-commerce, people can’t touch or smell your products. They can’t talk with you directly, or gauge your reaction when they ask you about your products or services.

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The Podcast

EP:12 – Crush Brands and Why You Need Them

Although I often tell the women I coach not to compare themselves to other brands (in particular, how you perceive their success), I do recommend occasionally stalking your competitors and other ecommerce brands you’re impressed with, to help you grow your business.

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The Podcast

EP:11 – 5 Things You Can Do When Sales Slow Down

Highs and lows are normal patterns in e-commerce, and the truth is, every entrepreneur may at times feel stuck or anxious. If you’re feeling that way, you’re not alone! Even businesses hitting million-dollar months can have concerns about cashflow and the future of their business.

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The Podcast

EP:10 – E-commerce Trends You Should Know About

The last two years have been volatile. Entrepreneurs were on a roller coaster ride with their business highs and lows. For E-commerce, the pandemic was a blessing in terms of increasing the volume of online shopping, and a curse caused by supply chain and delivery issues.

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The Podcast

EP:06 – Building Team Into Your Online Brand

I’m so excited to be talking to you about my favourite topic, building a team into your online brand. I know a lot of you feel like you’re on the mouse wheel or in the mummy juggle struggle running your business. It’s exhausting and overwhelming!

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Stay Tuned, New Episode drop every Monday Morning!

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