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Three Steps To Take Before Spending A Single Cent On A New Product Idea

Picture this: You’ve been lying awake in bed at night, pondering the idea of launching your own product because it seems like a brilliant idea. You found it because you needed it, so chances are a million other consumers do as well. But still, even at 2 a.m., the idea of spending your savings on a business idea that might not work out doesn’t seem smart.

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